Client: The Gujarat Educational Tour Operators’ Association (GETOA)
Industry: Educational Travel & Tourism
Website: https://getoa.in
Overview:
The Gujarat Educational Tour Operators’ Association (GETOA) is a professional body dedicated to providing safe, immersive, and well-organized educational travel experiences for students. Their existing platform needed an overhaul to better reflect their commitment to quality, facilitate collaboration among members, and clearly communicate their value to educational institutions and parents.
Our Approach:
We developed a robust and informative platform, focusing on:
- Member directory and collaboration tools
- Showcasing diverse educational tour packages
- Highlighting safety protocols and quality standards
- Dedicated sections for testimonials from schools and parents
- Resources for educators and interactive inquiry forms
- SEO optimization for educational tour keywords
Result:
The new platform led to a 60% increase in inquiries from educational institutions and a significant improvement in member engagement. Organic search visibility for educational tour-related terms improved by 45% within the first 60 days, firmly establishing GETOA as a leading authority in educational travel.