Client: Chad Patterson Coaching
Industry: Executive Coaching / Leadership Development
Overview:
Chad Patterson is a leadership coach and performance strategist focused on helping professionals unlock their potential, navigate career transitions, and lead with purpose. With decades of experience in leadership training and a proven track record across corporate and entrepreneurial sectors, Chad needed a website that not only reflected his personal brand but also served as a credible platform for client engagement, bookings, and thought leadership.
His existing digital presence lacked cohesion and didn’t communicate the energy, clarity, or value of his coaching programs. Chad approached us to create a brand-aligned website that would resonate with high-performing professionals and decision-makers.
Our Approach:
We partnered with Chad to build a website that reflected his coaching philosophy—clear, impactful, and results-driven:
- Personal Brand Design: Developed a bold yet approachable aesthetic that highlighted Chad’s experience, personality, and core messaging.
- Responsive Experience: Optimized for all devices to ensure seamless usability during live coaching calls, events, or mobile browsing.
- Service Clarity:Structured service offerings into defined coaching tracks (leadership, career, executive) with dedicated pages and clear CTAs.
- Integrated Scheduling: Connected Calendly for real-time session booking, streamlining lead capture and reducing admin friction.
- SEO and Messaging:Crafted concise, value-driven content targeting career professionals and leadership teams searching for coaching solutions.
- Blog & Resource Hub: Built a scalable content system for publishing articles, tools, and updates to support long-term authority building.
Result:
The redesigned site launched with immediate impact: session bookings increased by 3x in the first 60 days, and site traffic doubled, thanks to improved SEO structure and clearer messaging. Chad now has a polished, high-converting digital presence that matches the transformative outcomes he delivers for his clients.
His online brand now reflects what he does best: helping leaders rise, evolve, and lead with confidence.
