Client: The X Decor
Industry: Interior Design / Home Decor
Website: thexdecor.in
Overview:
The X Decor specializes in high-end home decor items including wallpapers, 3D panels, and wall textures, catering to interior designers, architects, and luxury homeowners. They needed a premium online presence that reflected the brand’s aesthetics while providing a visual showcase of their extensive product range. The objective was to drive showroom visits and B2B partnerships via digital lead generation.
Our Approach:
We designed an elegant, gallery-style website that focused on visual storytelling and collection curation. A minimalist layout helped emphasize textures, materials, and installations while allowing users to browse inspiration galleries and request samples. Key solutions included:
Developed a visually rich product catalogue with filterable categories
Designed a clean, luxury-oriented UI with white space and soft animations
Integrated a WhatsApp inquiry tool for instant client engagement
Embedded downloadable brochures and specification PDFs
Enabled a project showcase section for real-world installations
Added testimonials, client list, and B2B enquiry form
Optimized all visuals for fast loading without compromising quality
Result:
- Bounce rate dropped by 55% due to visually engaging content and intuitive layout.
- Inquiries via WhatsApp tripled within the first month post-launch.
- 120+ sample requests generated within 6 weeks through lead magnets.
- Successfully converted 5 major interior design firms via B2B form submissions.
- Product gallery now used in client presentations and vendor tie-ups.
- Ranked for 30+ niche keywords related to “luxury wallpaper India” and “decor panels”.
- Monthly website visits doubled organically through Pinterest and image-based search.
- The X Decor’s team reported reduced dependence on offline catalogues.
